Entrepreneurial Thinking + Neuroplasticity
Entreplasticity™ is the ability to alternatively use the conscious and unconscious brain to develop highly robust thinking and decision making, thus resulting in the most optimal life outcomes – work and personal.
‘Be Entreplastic™ – Nurture YOUR Nature’
Based on neuroscience principles of brain plasticity, this book enables us to nurture our mindsets, so we can harness our innate entrepreneurial potential, to thrive in today’s tumultuous world. This can be achieved by using the dynamic equilibrium mind state on three core elements of Entrepreneurial Thinking – Empathy, Risk and Creativity, arrived at by nurturing the plasticity of one’s brain. Being Entreplastic™ means you can be the best version of yourself, whether you are a student, a career seeker, an employee or an entrepreneur.
These principles of brain plasticity have been key in helping ETQ® Founder & CEO, Kausik Mandal, this books’ author, to recover from a serious three-year PTSD episode, which in turn, triggered him to write this book.